Turn competitor reviews into buyer personas, a feature comparison and one improvement worth testing. Eli’s course-built AI skill helps you avoid hours of guesswork and spending on changes buyers may not value.
Same product, same price, no reason for a buyer to pick yours.
Built from real reviews and the top five listings.
Module 3 teaches you to improve an idea using evidence. Product Differentiator guides you through buyer patterns, the top five competing listings and a focused product promise.
Use supplied or verified competitor reviews to identify recurring needs and complaints.
Compare the top five listings so you can separate an open research lead from a standard feature.
Choose one differentiator for one buyer and turn it into a clear one-line direction.
A guided AI workflow for Module 3. It finds who is really buying, what they complain about, and the one improvement nobody in the top five has claimed.
No. Your course purchase stands on its own. This is a separate optional resource to help you apply the process. Your existing course access stays the same.
Product Differentiator includes buyer-persona research, a five-listing feature comparison and an improvement brief to test. You receive Claude and ChatGPT instruction files, the setup guide and copy-and-paste prompts. Selected outputs from the same fictional desk-organizer exercise. Claude: “Fixed sections, can’t adjust: 6 mentions.” ChatGPT: “Removable dividers: 6/12 low-star reviews; provisional gap hypothesis.” A proposed improvement still needs complete competitor evidence, supplier quotes and sample testing. Outputs vary; verify facts before use. Starter prompt: Use Product Differentiator for [ASIN OR PRODUCT TYPE], [AU OR USA]. Ask for my reviews and evidence.
Use the supplied setup guide: install the intact skill ZIP in Claude, or supply the complete instruction files and references to ChatGPT. Paste your ASIN, Amazon link or product type and choose AU or USA. Provide the evidence the workflow requests. AI access, subscriptions and paid features are separate.
Secure checkout · $47 USD
Product DifferentiatorProduct improvement tool + installation instructions
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Ready to get Product Differentiator?Complete your secure card payment below for $47 USD.No, I’ll work out my product improvement myself →I’ll make time to analyse reviews and build my own product brief.
I agree to the Course Terms (11 October 2026), including my responsibilities for product compliance, tax and legal obligations in every market where I operate. The course and tools provide general education, not personalised professional advice. My mandatory consumer rights and the 60-day money-back guarantee are preserved.
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